Business

MKTG 220: An Introduction to Selling Techniques

The students are required to turn in a proposal for the product they are intending to sell, within the first 5 weeks of class. Once this is approved they draft a paper that is written for the buyer of their product. From this paper, the script for their video is created and shooting takes place during the last month of class, making their video the capstone project for the class.

MKTG 422: Create A Promotional Video for the Food Science Major

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Grading Process: 

The video is graded as a component of the larger client marketing plan project. Teams which complete a video are allowed to submit a shorter written research paper.

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